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Customer Highlight: Dan Mar Co.

It’s that time of the week again! Learning about our customers and getting feedback from them is great. It gives us the insight we need to constantly improve our product and their experience.

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We’d like to introduce you to Dan Mar Co., a food safety company based in Texas that utilizes certified organic direct food additives to control microorganisms and enhance food flavors.

“We provide technical validation steps, in-plant technical support and proven intervention with pathogen control in the food manufacturing industry.”

The small minority-owned business opened its doors in the year 2000 to provide food safety interventions in the industry. The company likes to make sure all business matters are handled with professionalism, integrity and the utmost discretion. Their work has resonated in the industry, and they were recognized and nominated for supplier of the year in 2011!

“At Dan Mar Co., over 80% of our suppliers are small businesses or woman-owned, with 50 employees or less. When you support Dan Mar Co., you support a certified small minority run business.”

Dan Mar Co. realized that in order to market their niche company, they had to find a marketing tool that helped them target their niche customers, such as quality control managers, in a unique way. As a result, Dan Mar Co. chose to market the business online through SiteWit. The company is looking to increase sales, get training, and assess product needs.

Thank you Dan Mar Co. for taking the time to tell us your story. We will keep working very hard to help you reach your goals!

Visit their site here
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